Sales & Procurement

Verkaufsfachmann/-frau BP

You sell goods and services in the office or on the road.

Verkaufsfachmann/-frau BP

01 · Overview

What this profession is about

Whether in the office or on the move, you advise customers on products and close deals.

As a Verkaufsfachmann/-frau BP, you connect customer needs directly with the right solutions. Whether in the office or on the move, you analyse markets, plan visits and lead negotiations. With your expertise, you actively shape sales, look after existing customers and win new partners at trade fairs. You rely on clear communication and strategic thinking.

FieldSales & Procurement
Education pathContinuing Education Profession
IndustryWholesale
Swissdoc 0.613.30.0

02 · Salary

What you can earn

MedianCHF 100'000
CHF 48'632CHF 166'750
✓ Strong salary match
Salaries reflect Swiss market data. Range covers entry to senior. Salary reference based on Specialist Data Mining. Based on 1,190 observations, updated 7 months ago.

Salary by experience

100k120kmedian 100k89k100k110k120k129k112k0-2 yrs3-5 yrs6-8 yrs9-11 yrs12-21 yrs21+ yrs
View as table
ExperienceSalary (CHF)
0-2 yrsCHF 89'341
3-5 yrsCHF 100'000
6-8 yrsCHF 110'000
9-11 yrsCHF 120'000
12-21 yrsCHF 129'050
21+ yrsCHF 111'800

Salary trend

+17% over decade
90k95k100k105k90k97k100k105k2014-20162017-20192020-20222023-2025
View as table
PeriodSalary (CHF)
2014-2016CHF 90'000
2017-2019CHF 97'146
2020-2022CHF 100'000
2023-2025CHF 105'000

Top earning cantons

  • Basel-StadtCHF 120'00076 obs.
  • ZugCHF 113'70016 obs.
  • BerneCHF 112'00072 obs.
  • St. GallenCHF 111'95214 obs.
  • ZurichCHF 106'350374 obs.
  • FribourgCHF 104'00017 obs.
View as table
CantonSalaryObs.
Basel-StadtCHF 120'00076
ZugCHF 113'70016
BerneCHF 112'00072
St. GallenCHF 111'95214
ZurichCHF 106'350374
FribourgCHF 104'00017

Top paying industries

  • Chemicals / PharmaceuticalsCHF 114'45073 obs.
  • Transport / LogisticsCHF 110'00043 obs.
  • InsuranceCHF 110'00070 obs.
  • Banking / Financial institutionsCHF 107'100240 obs.
  • Industry variousCHF 107'10047 obs.
  • Medical TechnologyCHF 106'12520 obs.
View as table
IndustrySalaryObs.
Chemicals / PharmaceuticalsCHF 114'45073
Transport / LogisticsCHF 110'00043
InsuranceCHF 110'00070
Banking / Financial institutionsCHF 107'100240
Industry variousCHF 107'10047
Medical TechnologyCHF 106'12520

03 · Pathway

How to enter and grow

  • 🎓 Verkaufsfachmann/-frau mit eidg. Fachausweis
  • 1-2 Jahre, berufsbegleitend

Official education path

The part-time course provides practical knowledge in sales and marketing within 1-2 years.

Typical training path

Verkaufsfachmann/-frau mit eidg. Fachausweis

Curriculum

  • Grundlagenwissen im Bereich Verkauf und Marketing Fallstudie Marketing und Verkauf:
  • Projektmanagement, Marktanalyse und -leistung, Kommunikation und Vertrieb Fallstudien Konzeption, Planung und Umsetzung:
  • Verkaufsaktivitäten, Verkaufsprozesse und Verkaufsinteraktion Tätigkeiten priorisieren und planen Fallbeispiele und Kundengespräche

Prerequisites

  • eidg. Fähigkeitszeugnis (EFZ), Diplom einer Handels- oder Fachmittelschule or Maturität and at least 2 years of professional experience in sales
  • eidg. Berufsattest (EBA) and at least 3 years of professional experience in sales

Requirements

  • analytical skills
  • communication skills
  • sociability
  • negotiation skills
  1. 1Grundlagenwissen im Bereich Verkauf und Marketing Fallstudie Marketing und Verkauf:
  2. 2Projektmanagement, Marktanalyse und -leistung, Kommunikation und Vertrieb Fallstudien Konzeption, Planung und Umsetzung:
  3. 3Verkaufsaktivitäten, Verkaufsprozesse und Verkaufsinteraktion Tätigkeiten priorisieren und planen Fallbeispiele und Kundengespräche

Where this can lead

Career changers with relevant professional experience can prepare for the exam through part-time courses. Switching from related commercial professions is also possible with additional training.

04 · Skills & fit

What it takes

Required skills

  • Analytical thinking
  • Communication skills
  • Customer focus
  • Negotiation skills

Personality fit

  • Swiss career path
  • Career transition
  • Professional growth

05 · Daily reality

What the work feels like

Typical day

You sit at your desk and check the latest customer requests. Then you pick up the phone to make an offer concrete. After that, you prepare documents for the next appointment at a company. At the same time, you check the stock levels.

  • You analyse market needs and develop sales strategies for new target groups.
  • In the office, you prepare marketing materials and samples for the field team.
  • You lead negotiations and close purchase contracts directly with customers.
  • At trade fairs, you present products and actively win new business partners.
  • You process returns and coordinate technical customer service with specialists.
  • During customer visits, you record data and plan the next steps on site.
  • You evaluate advertising campaigns and draw up measures to increase sales.

Working conditions

You work in the offices of trading companies or are regularly on the road in sales. Depending on the area, you switch between fixed workstations and mobile customer visits.

Strengths

  • Analytical thinking
  • Communication skills
  • Customer focus
  • Negotiation skills

Trade-offs

  • Flexible working hours
  • High performance pressure
  • Travel burden
  • Repeated rejections

06 · Similar

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