Design & Crafts

Kommunikationsdesigner/in HF

You create visual messages for media and advertising.

Kommunikationsdesigner/in HF

01 · Overview

What this profession is about

Kommunikationsdesigner/in HF create visual concepts for advertising and digital media. You coordinate creative projects.

Kommunikationsdesigner/in HF combine creativity with strategic planning. You develop visual concepts for advertising, digital media, and print products. You analyse target groups, create drafts, and coordinate teams. The role requires technical know-how, precise work methods, and a strong sense for trends. You work in agencies, publishing houses, or as freelancers. You shape the visual language of our time.

FieldDesign & Crafts
Education pathContinuing Education Profession
IndustryAudiovisual Media
Swissdoc 0.814.36.0

02 · Salary

What you can earn

MedianCHF 78'000
CHF 58'500CHF 96'000
✓ Exact salary match
Salaries reflect Swiss market data. Range covers entry to senior. Salary reference based on Kommunikationsdesignerin. Based on 24 observations, updated 7 months ago.

Salary by experience

80k100kmedian 78k64k91k78k83k80k100k0-2 yrs3-5 yrs6-8 yrs9-11 yrs12-21 yrs21+ yrs
View as table
ExperienceSalary (CHF)
0-2 yrsCHF 64'350
3-5 yrsCHF 91'000
6-8 yrsCHF 78'000
9-11 yrsCHF 83'200
12-21 yrsCHF 80'000
21+ yrsCHF 100'000

Salary trend

+11% over decade
60k80k70k89k54k78k2014-20162017-20192020-20222023-2025
View as table
PeriodSalary (CHF)
2014-2016CHF 70'200
2017-2019CHF 89'450
2020-2022CHF 53'958
2023-2025CHF 78'000

Top paying industries

  • Media / Printing / PublishingCHF 83'1008 obs.
View as table
IndustrySalaryObs.
Media / Printing / PublishingCHF 83'1008

03 · Pathway

How to enter and grow

Swiss training pathway available in the full profile

  • 🎓 Dipl. Kommunikationsdesigner/in HF
  • 2-2,5 Jahre Vollzeit 3 Jahre berufsbegleitend oder Teilzeit

Official education path

The training lasts two to three years. It leads to a diploma as a Kommunikationsdesigner/in HF.

Typical training path

Dipl. Kommunikationsdesigner/in HF

Prerequisites

  • sur-dossier admission with another EFZ, a vocational, specialized, or gymnasiale Maturität, a Fachmittelschulausweis, or equivalent qualification
  • For part-time training: employment of at least 50% in the professional field

Requirements

  • Communication skills
  • Resourcefulness and creativity
  • Analytical-conceptual skills
  • Precise way of working
  • Strong teamwork skills

Where this can lead

Career changers can enter with a relevant EFZ or a Swiss matriculation via sur-dossier admission.

04 · Skills & fit

What it takes

Required skills

  • Creativity
  • Teamwork
  • Analytical skills
  • Technical skills

Personality fit

  • Swiss career path
  • Career transition
  • Professional growth

05 · Daily reality

What the work feels like

Typical day

You sit at your drawing desk. You check the colour values of a new poster draft with your team. Then you agree on the technical details for the printer. You plan the next campaign.

  • You analyse client wishes and define the target audience precisely.
  • You create visual drafts for posters, packaging, and digital media.
  • You prepare detailed budgets and quotes for new projects.
  • You lead creative teams and coordinate workflows.
  • You design interactive systems for websites and mobile apps.
  • You check technical specifications and coordinate with printers.

Working conditions

You work in advertising agencies, graphic studios, publishing houses, or cultural institutions. You often work remotely or in flexible teams on various projects.

Strengths

  • Creativity
  • Teamwork
  • Analytical skills
  • Technical skills

Trade-offs

  • Deadlines
  • Trends
  • Flexibility
  • Competition

06 · Similar

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