Nature & Environment

Kampagnenleiter/in

You plan and manage strategic campaigns for environmental and nature conservation.

Kampagnenleiter/in

01 · Overview

What this profession is about

Kampagnenleiter/in coordinate strategic public relations for NGOs and mobilise support for environmental and nature conservation topics.

As Kampagnenleiter/in, you shape public debate on environment, mobility and species protection. You work closely with NGO management to develop strategic concepts. You manage communication across different channels. You also coordinate volunteers. Your goal is to inform political decision-makers and donors. You aim to build long-term support for important social issues.

FieldNature & Environment
Education pathSpecialisation / Professional Function
IndustryEnvironment, Ecology & Sustainability
Swissdoc 0.170.14.0

02 · Salary

What you can earn

No verified Swiss salary data is available for this profession yet.
Salaries reflect Swiss market data. Range covers entry to senior. Salary reference based on Kampagnenleiter/in.

03 · Pathway

How to enter and grow

Swiss training pathway available in the full profile

  • 🎓 Kampagnenleiter/in

Official education path

You typically start with a relevant university degree in environmental science or related fields.

Typical training path

Kampagnenleiter/in

Prerequisites

  • Experience in political campaign work and public relations
  • Knowledge of fundraising

Requirements

  • Very good communication skills

Where this can lead

Career changers often bring experience from political advisory roles, journalism or nature conservation management.

04 · Skills & fit

What it takes

Required skills

  • Strategic planning
  • Communication skills
  • Coordination skills
  • Fundraising awareness

Personality fit

  • Swiss career path
  • Career transition
  • Professional growth

05 · Daily reality

What the work feels like

Typical day

You check current media reports on environmental topics. You adjust your communication strategy accordingly. You also coordinate volunteer tasks. You plan public appearances with management.

  • You develop strategic communication concepts for environmental and nature conservation topics.
  • You coordinate volunteer work during active campaign phases.
  • You inform media and political organisations about current developments.
  • You maintain contact with foundations and donors for funding.
  • You analyse public debates and derive suitable action steps.
  • You ensure all messages are factually correct and targeted.

Working conditions

You mainly work in the offices of NGOs or environmental associations. You occasionally attend public events, press conferences or work in the field.

Strengths

  • Strategic planning
  • Communication skills
  • Coordination skills
  • Fundraising awareness

Trade-offs

  • High responsibility
  • Time pressure
  • Emotional strain
  • Public visibility

06 · Similar

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