Salary by experience
View as table
| Experience | Salary (CHF) |
|---|---|
| 0-2 yrs | CHF 77'971 |
| 3-5 yrs | CHF 76'980 |
| 6-8 yrs | CHF 82'393 |
| 9-11 yrs | CHF 88'615 |
| 12-21 yrs | CHF 94'553 |
| 21+ yrs | CHF 99'099 |
Top HR
Swiss professionsDesign & Crafts
Fachspezialist/in Werbetechnik BP
You design visual advertising and coordinate its production.
01 · Overview
What this profession is about
You advise clients on visual communication, develop concepts and oversee the production of advertising materials.
As Fachspezialist/in Werbetechnik BP, you combine creative thinking with technical precision. You analyse client needs and create custom concepts for signage, foil printing or exhibition stands. You coordinate the entire production process. You lead teams, train apprentices and guarantee high quality standards in every project. Your expertise ensures successful campaigns.
FieldDesign & Crafts
Education pathContinuing Education Profession
IndustryDesign
Swissdoc 0.822.68.0
02 · Salary
What you can earn
✓ Strong salary match
Salaries reflect Swiss market data. Range covers entry to senior. Salary reference based on Specialist Consolidation & Reporting (IFRS). Based on 7,752 observations, updated 7 months ago.
Salary trend
+2% over decadeView as table
| Period | Salary (CHF) |
|---|---|
| 2014-2016 | CHF 85'650 |
| 2017-2019 | CHF 83'037 |
| 2020-2022 | CHF 82'898 |
| 2023-2025 | CHF 87'055 |
Top earning cantons
View as table
| Canton | Salary | Obs. |
|---|---|---|
| Glarus | CHF 109'200 | 19 |
| Zug | CHF 93'664 | 228 |
| Aargau | CHF 91'000 | 242 |
| Schaffhausen | CHF 90'000 | 39 |
| Solothurn | CHF 90'000 | 79 |
| Zurich | CHF 88'890 | 1,314 |
Top paying industries
View as table
| Industry | Salary | Obs. |
|---|---|---|
| Medical Technology | CHF 99'400 | 64 |
| Chemicals / Pharmaceuticals | CHF 95'000 | 245 |
| Utilities | CHF 91'000 | 70 |
| Insurance | CHF 89'850 | 170 |
| Information technology / Telecom | CHF 88'400 | 257 |
| Consumer / Luxury goods industry | CHF 87'990 | 176 |
03 · Pathway
How to enter and grow
Swiss training pathway available in the full profile
- 🎓 Fachspezialist/in Werbetechnik mit eidg. Fachausweis
- ⏱ 3 Semester, berufsbegleitend
Official education path
The part-time course lasts 3 semesters and provides advanced specialist knowledge for the federal professional certificate.
Typical training path
Fachspezialist/in Werbetechnik mit eidg. Fachausweis
Prerequisites
- eidg. Fähigkeitszeugnis as Gestalter/in Werbetechnik or Medientechnologe/-login with Fachrichtung Siebdruck or equivalent qualification with at least 18 months of relevant professional experience
Requirements
- Creative flair
- Technical understanding
- Teamwork skills
- Leadership skills
- Sense of shapes, colors and fonts
- Sense of quality
- Attention to detail
- Service awareness
Where this can lead
Career changers can qualify through further training courses at schools of design or professional associations. The route to the Higher Professional Examination also offers optional further development.
04 · Skills & fit
What it takes
Required skills
- Creative flair
- Technical understanding
- Leadership skills
- Sense of quality
- Service awareness
Personality fit
- Swiss career path
- Career transition
- Professional growth
05 · Daily reality
What the work feels like
Typical day
You stand at the planning table and check print templates with your team for a new exhibition stand project. You discuss assembly steps and confirm the final details with the client.
- You advise individuals and companies on their visual communication needs.
- You analyse client needs and develop suitable concepts for signage or foil printing.
- You plan technical advertising processes and coordinate product manufacturing.
- You support the team with design work and check the quality.
- You present finished advertising materials and coordinate assembly with partners.
- You lead staff professionally and train new apprentices.
Working conditions
You work in advertising technology studios or in related printing and graphics companies.
Where to learn
- Verband Werbetechnik und Print (VWP) GeschäftsstelleWeihermattstrasse 94, 5000 Aarau
Strengths
- Creative flair
- Technical understanding
- Leadership skills
- Sense of quality
- Service awareness
Trade-offs
- Project responsibility
- Client communication
- Production pressure
- Team coordination
06 · Similar
